9 ways to promote your instagram

Photographer links Cordo told how to do instagram and what to do to attract a large audience.

1. The main thing – patience

To build any platform, you need a lot of time, work and diligence. Of course, you can look at the giants of the industry with a huge number of followers and think that success came to him in a moment. However, many of us forget that in order to achieve these results, they put maximum effort and spent a lot of time.

Youtubers such as PewDiePie, Casey Neistat and Lilly Singh are working in this industry since 2010, Jackfilms, even from 2006. Streamer on Twitch Richard “Ninja” Blevins has been a professional gamer since 2011 – it’s been seven years.

Don’t expect instant success.

2. Let’s value

Why you subscribe to people? Because they post pictures that you like – they give you a value.

9 ways to promote your instagram

Photo: Unsplash

To attract any audience, you should create valuable content that will be of interest to others. Therefore, a selfie is a bad option to attract followers, because the only people who are interested in such photos – you and your friends.

3. The main theme

You must adhere to certain niches. Take for example Chris How. He is a travel photographer, its niche – to make interesting photos in interesting places. Let’s say a person stumbles on one of his posts and goes to the profile to decide whether or not subscribe to it. When he sees pictures of him in “the grid”, he notices one constant theme – high quality travel pictures. Now that people know what this photographer, he can decide whether to subscribe to it. He knows what to expect.

Do not think that it limits a flight of imagination and creativity. Just remember that social media should be treated like business.

9 ways to promote your instagram

Photo: Unsplash

There is nothing wrong to use instagram and other social networks just for entertainment purposes, if this is what you want to do. If you want to pay 25 selfies a day and 7 video with your dog – please. But if you are going to do it for the sake of business, you need to act accordingly.

You can show creativity, just download the content that is relevant to your niche.

4. Hashtags

In each article, each video discusses the same question: what is the number of hashtags under the post effectively? 7? 11? 30? Personally, I follow the rule that under each of my pics should be 30 hashtags is the maximum number that allows instagram.

Think of it this way: every hashtag is a digital market, in each market for users looking for different content, and you would like to maximize the number of people who will see your photo. If you have the ability to post content to 30 different markets, you will take advantage of it, right?

How do you find relevant hashtags? First, it is best to start with the biggest. If you take a photo on a Canon camera, you can specify the hashtag #canonphotography, clicking on which, you will see 8.5 million posts. Through the large hashtags you can find a little more narrow.

9 ways to promote your instagram

Photo: Medium

Click on all nine top publications, and select under them the best hashtags – follow them, evaluate their quality, the number of posts and activity. If on a particular hashtag you can see that the last posts were laid one or two weeks ago, don’t use it.

Personally, I put hashtags, which contains up to one million posts because the more you hashtag, the more chances that your photo is somewhere lost.

9 ways to promote your instagram

Photo: Medium

Clicking on the second picture, I saw the hashtag #canonlover (96 thousand posts), high-quality photos and the correct number of pictures, so I’ll take it. Now I have two hashtag, left 28. Repeat these steps again.

9 ways to promote your instagramPhoto: Medium

It is also important to remember that your post will appear along with all the others, so ask yourself: do you want your content standing next to these pictures? Do they reflect what you aspire?

I would advise you to limit the large number of hashtags (more than one million posts) to two or three on each photo. Focus mainly on medium hashtags is 3,000 to 800,000 posts. You can choose smaller, if you like them. In addition, I think it is also useful to create your own hashtags.

5. Hierarchy hashtags

Now I’ll tell you what I do. It doesn’t have any practical purpose, just aesthetics: I put hashtags in alphabetical order, and my own hashtag stands before all others, because it’s not just the content, and my content.

When people click on the photo, they see a signature after they click on the “more”, there will be 15 points, leading down and then hashtags. Don’t want to clutter up the photo caption a huge number of blue words.

6. Diversity

If you develop instagram or any other social platform, you should do something else to attract a broader audience. Start to write articles, make videos on YouTube, maintain Twitter, Facebook page; do something. Your job should not exist in a vacuum. For example, right now I’m writing an article on Medium and I hope that it will attract a new audience to my instagram account.

9 ways to promote your instagram

Photo: @brandonwoelfel

Very easy to sit in one place, upload content to the platform, without putting too much effort, and wait until everything will come magically. The situation will change only when you will take control of the platform.

Start thinking like an entrepreneur: don’t look for opportunity, create opportunity.

7. Mesh

What is it? This is how look all photos in your account as a whole. This may seem somewhat unimportant, but in fact it is one of the most significant aspects of instagram. Remember: Instagram is a visual platform, your photos should not only look good by themselves, they should look good together.

Take a look at some examples of good accounts:

All these people create different content. The only thing that unites them – their work look good both separately and together.

Some users of instagram, for example, Vigo Kramins create the grid in a very unusual manner. Its content focuses on one subject, and his catalog looks almost identical. It all depends on what you are aiming for. In the end, why should anyone look at something (visual platform), if it is ugly?

9 ways to promote your instagramPhoto: Unsplash

8. Multiple accounts

In Instagram there is a standard function which allows users to easily and quickly change accounts. Perhaps you are a creative person in many aspects of life and can produce good content regularly on several sources. If you can do it, go ahead.

However, if you’re new to instagram, it is best to first learn the platform, before you create additional accounts, otherwise you will spend a lot of time and be upset. Especially if the profile will not grow.

9. Dating

Shouldn’t be a romantic idea that one person just worked hard, while the others wobbled, and suddenly it came to success. It’s not true.

The fact that everyone who has achieved success or very good in networking, or it was presented to key people. And, of course, did not prevent a pinch of luck.

Photographer links Cordo told how to do instagram and what to do to attract a large audience.

1. The main thing – patience

To build any platform, you need a lot of time, work and diligence. Of course, you can look at the giants of the industry with a huge number of followers and think that success came to him in a moment. However, many of us forget that in order to achieve these results, they put maximum effort and spent a lot of time.

Youtubers such as PewDiePie, Casey Neistat and Lilly Singh are working in this industry since 2010, Jackfilms, even from 2006. Streamer on Twitch Richard “Ninja” Blevins has been a professional gamer since 2011 – it’s been seven years.

Don’t expect instant success.

2. Let’s value

Why you subscribe to people? Because they post pictures that you like – they give you a value.

9 ways to promote your instagram

Photo: Unsplash

To attract any audience, you should create valuable content that will be of interest to others. Therefore, a selfie is a bad option to attract followers, because the only people who are interested in such photos – you and your friends.

3. The main theme

You must adhere to certain niches. Take for example Chris How. He is a travel photographer, its niche – to make interesting photos in interesting places. Let’s say a person stumbles on one of his posts and goes to the profile to decide whether or not subscribe to it. When he sees pictures of him in “the grid”, he notices one constant theme – high quality travel pictures. Now that people know what this photographer, he can decide whether to subscribe to it. He knows what to expect.

Do not think that it limits a flight of imagination and creativity. Just remember that social media should be treated like business.

9 ways to promote your instagram

Photo: Unsplash

There is nothing wrong to use instagram and other social networks just for entertainment purposes, if this is what you want to do. If you want to pay 25 selfies a day and 7 video with your dog – please. But if you are going to do it for the sake of business, you need to act accordingly.

You can show creativity, just download the content that is relevant to your niche.

4. Hashtags

In each article, each video discusses the same question: what is the number of hashtags under the post effectively? 7? 11? 30? Personally, I follow the rule that under each of my pics should be 30 hashtags is the maximum number that allows instagram.

Think of it this way: every hashtag is a digital market, in each market for users looking for different content, and you would like to maximize the number of people who will see your photo. If you have the ability to post content to 30 different markets, you will take advantage of it, right?

How do you find relevant hashtags? First, it is best to start with the biggest. If you take a photo on a Canon camera, you can specify the hashtag #canonphotography, clicking on which, you will see 8.5 million posts. Through the large hashtags you can find a little more narrow.

9 ways to promote your instagram

Photo: Medium

Click on all nine top publications, and select under them the best hashtags – follow them, evaluate their quality, the number of posts and activity. If on a particular hashtag you can see that the last posts were laid one or two weeks ago, don’t use it.

Personally, I put hashtags, which contains up to one million posts because the more you hashtag, the more chances that your photo is somewhere lost.

9 ways to promote your instagram

Photo: Medium

Clicking on the second picture, I saw the hashtag #canonlover (96 thousand posts), high-quality photos and the correct number of pictures, so I’ll take it. Now I have two hashtag, left 28. Repeat these steps again.

9 ways to promote your instagramPhoto: Medium

It is also important to remember that your post will appear along with all the others, so ask yourself: do you want your content standing next to these pictures? Do they reflect what you aspire?

I would advise you to limit the large number of hashtags (more than one million posts) to two or three on each photo. Focus mainly on medium hashtags is 3,000 to 800,000 posts. You can choose smaller, if you like them. In addition, I think it is also useful to create your own hashtags.

5. Hierarchy hashtags

Now I’ll tell you what I do. It doesn’t have any practical purpose, just aesthetics: I put hashtags in alphabetical order, and my own hashtag stands before all others, because it’s not just the content, and my content.

When people click on the photo, they see a signature after they click on the “more”, there will be 15 points, leading down and then hashtags. Don’t want to clutter up the photo caption a huge number of blue words.

6. Diversity

If you develop instagram or any other social platform, you should do something else to attract a broader audience. Start to write articles, make videos on YouTube, maintain Twitter, Facebook page; do something. Your job should not exist in a vacuum. For example, right now I’m writing an article on Medium and I hope that it will attract a new audience to my instagram account.

9 ways to promote your instagram

Photo: @brandonwoelfel

Very easy to sit in one place, upload content to the platform, without putting too much effort, and wait until everything will come magically. The situation will change only when you will take control of the platform.

Start thinking like an entrepreneur: don’t look for opportunity, create opportunity.

7. Mesh

What is it? This is how look all photos in your account as a whole. This may seem somewhat unimportant, but in fact it is one of the most significant aspects of instagram. Remember: Instagram is a visual platform, your photos should not only look good by themselves, they should look good together.

Take a look at some examples of good accounts:

All these people create different content. The only thing that unites them – their work look good both separately and together.

Some users of instagram, for example, Vigo Kramins create the grid in a very unusual manner. Its content focuses on one subject, and his catalog looks almost identical. It all depends on what you are aiming for. In the end, why should anyone look at something (visual platform), if it is ugly?

9 ways to promote your instagramPhoto: Unsplash

8. Multiple accounts

In Instagram there is a standard function which allows users to easily and quickly change accounts. Perhaps you are a creative person in many aspects of life and can produce good content regularly on several sources. If you can do it, go ahead.

However, if you’re new to instagram, it is best to first learn the platform, before you create additional accounts, otherwise you will spend a lot of time and be upset. Especially if the profile will not grow.

9. Dating

Shouldn’t be a romantic idea that one person just worked hard, while the others wobbled, and suddenly it came to success. It’s not true.

The fact that everyone who has achieved success or very good in networking, or it was presented to key people. And, of course, did not prevent a pinch of luck.

Networking in business means getting to know the right people, providing a good impression on them in the hope that you will be able to convince them to invest in your idea.

9 ways to promote your instagram

Photo: Unsplash

Learn to be a good salesman – luckily we have the Internet, and it’s easy to do.

How all this applies to instagram?

You have to think about how to make friends on instagram. This can be done through direct. Before you start, someone write, I would advise you to upload at least ten photographs to demonstrate their skills and niches. Otherwise, you’ll just ignore it because no one wants to interact with the account on which there are no pictures and that a few months.

Post something every day. Use relevant hashtags. Subscribe to people who you motivate. Account is not growing? Take a look at your content and think about whether he brings value to people. If not, change it.

9 ways to promote your instagram

Insta feed @petermckinnon

Another option is to use branded hashtags, and tags. First, what is the difference? Hashtags – clean categorization. You put the post under a hashtag like #canonphotography and the picture will appear in the hashtag section to “recent”. If she likes the people she gets to the top.

Branded hashtags such as #beautyoftechnology allow brands to view pictures under them and see your work. When you begin to sponsor, you very often will do this for each brand, with which they were associated. The more you do it, the more you will earn.

9 ways to promote your instagramPhoto: Medium

Tags – this is another level, when you tag someone in your post. On instagram there is no limit on the number of tags. When you mark a person or brand on photos, their account gets a notification. If you find sponsors, you will mark them and use their hashtags. Everyone can see who you said just by clicking on post.

9 ways to promote your instagram

Photo: Medium

If you want to instagram you should be critical of his work. To think as an entrepreneur is to love what you do, and at the same time, objectively look at it. Try to give 100%. Start now and you will be surprised the results.

Materials on the subject:

How to make a content plan for Instagram, which will bring you lots of subscribers

“One day I earn in Instagram more than two months of teaching in College”

11 tips on how to become Instagram-blogger and start earning money

10 essential tools for Instagram

Author: Main editor

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